Stronger bilateral trade and investment ties between Indonesia and Australia are to be expected through the Indonesia-Australia Comprehensive Economic Partnership Agreement (IA-CEPA). The agreement bring significant tariff cut on export commodities and various investment privileges between the two countries. Our partner, Gervasius Samosir, stated that the deal should open up bigger opportunities for local players especially in the textile, consumer goods and machinery industries form a domestic standpoint. Some go-to-market strategy tips worth bearing to mind for Indonesian players, including working with on-boarding local distributors and opting for a joint venture setup with local Australian players.
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